Description

With crushed violet and blue pigments, this rich intensive formula counteracts both yellow and orange tones to keep blonde looking lighter and brighter. Our ultra-violet pigmented purple shampoo instantly transforms even the most stubborn brassy tones into cooler, brighter blonde.

Safe for use on natural, colour treated, platinum blonde, and lightened brunette hair

Peroxide-free

Ammonia-free

Directions:

Gently massage into wet hair, lather, and rinse well. For more intense results, and to fight stubborn brassiness, leave shampoo on hair for 2-3 minutes. Use daily until your desired color result is achieved. To maintain those results, alternate with your regular shampoo as needed. For best results, follow with Violet Crush for blondes Conditioner. Rinse hands immediately after applying shampoo to hair to avoid purple pigment on your hands.

Best used with Violet Crush Purple Conditioner

Ingredients:

Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Sodium Chloride, Cocamide MEA, Fragrance, Lactic Acid, Dimethyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Disodium EDTA, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Sodium Xylenesulfonate, Methylchloroisothiazolinone, Methylisothiazolinone, Blue 1, Ext. Violet 2

Warnings:

ALWAYS READ THE LABEL. USE ONLY AS DIRECTED. IF SYMPTOMS PERSIST TALK TO YOUR HEALTHCARE PROFESSIONAL. THIS MEDICINE MAY NOT BE RIGHT FOR YOU. INCORRECT USE MAY BE HARMFUL. READ THE WARNINGS BEFORE PURCHASE. THE PHARMACIST RESERVES THE RIGHT TO NOT SUPPLY CONTRARY TO OUR PROFESSIONAL AND ETHICAL OBLIGATION.